Top 5 Apps That Make Life Easier

In the world of technology, we have access to 1000’s of apps that are meant to make our life easier. Some are a nuisance (eh-hem, Facebook) some are just plain buggy and then some actually do help me perform daily operations with ease. Here is a list of my favorite apps that make my job easier. Enjoy and I would love to hear your experience with these apps and also I’d like to learn what your favorite apps are, too. Read more

Expensive Copyright Lesson Learned

Many people are unaware of copyright compliance so let me share a personal story so you can learn from me and save yourself from making the same very expensive mistake. I’ll start by saying that I am very aware of copyright rules. Read more

Tech Tip: Managing Your Digital Assets

When was the last time you took inventory of your digital assets?

With Spring in the air, I want to encourage everyone to take a minute and develop a spreadsheet taking complete inventory of your accounts. The goal is to update contact information, renew accounts and cancel unused accounts. Now is time to gain control over your digital assets, your brand and your online presence. Read more

A Guide to Successful Content Marketing

Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.

I’ll let you all in on a little secret. I’ve tried lot of different techniques throughout the years with my content marketing, which includes email newsletters, social media and blogging. Each time, I fell flat. Read more

Common Website Mistakes You Shouldn’t Leap Over

Today is a day we normally leap to fix a glitch in our calendar system. But when it comes to your website, there are some things you definitely shouldn’t leap over. Here is a quick checklist to make sure your website is in good working order. Read more

What do WordPress and Clifford Brown have in common?

Well, I’m not quite sure why the WordPress developers named the most current version of WordPress after the the famous jazz trumpeter, Clifford Brown. My only guess is that his tunes inspired hours of hard work to bring us updated security, 52 bug fixes and enhanced features to make your site more responsive and connected. Read more

How to get what you want, when you want it

Did you know that people who are committed to setting goals experience 80% more success than people who don’t set goals?

It’s another new year. If you’re like me, January 1 is not just another day. It’s the first day to a fresh start. The New Year is a chance to improve upon the person you’ve been and the business you’ve been conducting and think about the person you want to be and where you want to take your business. Personal health is central to business health, but for the sake of this article, I’m going to be focusing on business. Read more

5 Steps to Update WordPress

I love WordPress for its ease of administration for non-technical clients. But one major downside to WordPress is how simple they seem to make it to update. Most people don’t realize that if you click that “Please update now” link in the admin site, the whole site could be wiped out. Here are a few simple precautions to take BEFORE clicking that button. Read more

What NOT to do when trying to attract a new client

Have you ever walked away from a meeting with a potential customer and just felt that…maybe it was something you said? And, as a result, that prospect’s interest in your service is lost for good. We all have. But I think I have done this enough times, that I’m nearly an expert at saying the wrong thing, in the wrong way, which makes me feel qualified to write this blog. My goal is to help you think through some common-sense things so that hopefully you can capture and keep the interest of your next prospect and turn them into a client. Read more